As the capabilities of AI and language models like ChatGPT continue to advance, it is more important than ever to understand the implications and potential pitfalls of these technologies. Drawing upon interdisciplinary studies on technology and design, John Maeda provides actionable guidance for businesses, product designers, and policymakers. Using thoughtful explorations and whimsical examples, Maeda identifies a framework that describes the key capabilities and weaknesses of any machine learning system, and offers a vision for how they can be used to create inclusive and world-changing products.