Creativity defines the human experience, sparking achievement and innovation in art, science, technology, business, and sports. The origins of creative inspiration and the methods by which great creators tap into it have long been a source of mystery, however, and so here Pulitzer Prize-winning journalist Matt Richtel seeks out the authentic nature of creativity, its biological and evolutionary origins, and its deep connection to religion and spirituality. Gathering insight from some major artists, Richtel also speaks with Bono, Yo-Yo Ma, Carlos Santana, and Rhiannon Giddens.